Transparent Pricing
Public pricing for lot-service companies and dealerships.
WalkTheLot.com, Inc. is an independently owned automotive software company based in St. Augustine, Florida. Since 2001, we have developed and supported software for independent lot-service companies, dealerships, and dealer groups.
For more than 25 years, WalkTheLot has supported the operational needs of automotive lot-service companies and dealerships. The platform connects dealer inventory, vehicle photography, window stickers, FTC Buyers Guides, media, publishing, service recording, and invoicing.
Every product is developed and maintained in-house. We work directly with clients during setup and remain available as their businesses and dealership workflows change, providing support from people who understand both the software and the work performed on the lot.
WalkTheLot was founded and remains led by its original developer. I built the platform to solve real operational problems faced by independent lot-service companies and dealerships that perform vehicle merchandising work in-house.
From the beginning, the focus has been simple: reliable systems, predictable behavior, and tools that work the way lot-service companies and dealerships actually operate. Every product is developed in-house, maintained directly, and supported by someone who understands both the technical and business sides of the work.
WalkTheLot has been in continuous operation since 2001, supporting lot-service companies and dealerships across the U.S. and Canada. I remain directly involved in development, infrastructure, and support so the platform stays stable, responsive, and aligned with client needs.
Ken Rucker
Founder & Principal Engineer
Public pricing for lot-service companies and dealerships.
More than 25 years of real lot-service and dealership workflow refinement.
Work with people who understand both the platform and the industry.
Inventory, printing, media, publishing, service recording, and invoicing.
